DESIGN/ILLUSTRATION

This Famously Sustainable logo was designed for an internal eco-conscious initiative. The vision of the project was to launch tangible initiatives that will create real, actionable, and measurable impact. The first step in this effort was to start with “How We Eat”. With over 600 employees, each grabbing lunch outside and coming back with a bag that almost goes immediately into the garbage that can be 150,000-200,000 bags a year.

The design brief was to create an eco-lunch-kit that will help reduce our contributions to waste around the way we consume food and drink in the office. This includes design considerations for a reusable lunch bag, a drinking mug/cup, and utensil(s).

Below are some highlights from our pitch and our eco-lunch-kit design.

Agency: GREY

2020